π Node [[2023-04-04]]
β³ π Resource [[@forshaper/2023 04 04]]
π garden/forshaper/notes/journals/2023_04_04.md by @forshaper
- [[Sales]] narratives based on [[loss aversion]] start by referring to a [[salient]] source of [[uncertainty]], and then [[show]] that some will [[win]] and others will [[lose]] from the [[change]].
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